The service fees for apps "primarily offering video, audio or books in which users pay to consume content" will be between 10 and 15 percent if they meet certain conditions as part of the Play Media Experience Program.Įarlier this year, Google reduced its Play Store fees from 30 percent to 15 percent for the first $1 million in annual income that an app generates. ![]() "The new rates recognize industry economics of media content verticals and make Google Play work better for developers and the communities of artists, musicians and authors they represent," Sameer Samat, vice president of product management for Android and Google Play, wrote in a blog post. ![]() The company said it's making the change because developers say "customer churn makes it challenging for subscription businesses to benefit from that reduced rate."Įlsewhere, fees for music streaming apps and e-books will be as low as 10 percent. Starting on January 1st, Google will lower the service fee to 15 percent from day one. The company currently charges a 30 percent commission for the first 12 months of a recurring subscription, which drops to 15 percent after the first year. ![]() ![]() Google is cutting Play Store service fees for more developers.
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